Held at the Paris Motor Show on the 2ndof October, the Automotive Brand Contest awarded anySCALE in the Architecture & Event category for the Shanghai Mercedes me. anySCALE was represented by partners Karin Hepp and Tom C. at the ceremony, which celebrated the best of design in automotive-related categories from around the world. Arguably the most prestigious design honor in the industry, the Automotive Brand Contest was first instituted in 2011 and has since been organized annually by the German Design Council.
